| 2010 Half-page, Black & White Ad Rates and Discounts | |||||||||
| Union Magazine | Circulation | Reg. Rate | Cost/M** | NB Dis. Rt. | Cost/M | 4-x Freq | Cost/M | 12-x Freq | Cost/M |
| AU Gleaner | 23,000 | $680.00 | $29.57 | $578.00 | $25.13 | $520.20 | $22.62 | $491.30 | $21.36 |
| CA Messenger | 15,000 | $555.00 | $37.00 | $471.75 | $31.45 | $424.58 | $28.31 | $400.99 | $26.73 |
| CU Visitor | 45,000 | $1,200.00 | $26.67 | $1,020.00 | $22.67 | $918.00 | $20.40 | $867.00 | $19.27 |
| LU Herald | 35,000 | not available | |||||||
| MAU Outlook | 28,000 | $785.00 | $28.04 | $667.25 | $23.83 | $600.53 | $21.45 | $567.16 | $20.26 |
| NPU Gleaner | 43,500 | $1,020.00 | $23.45 | $867.00 | $19.93 | $780.30 | $17.94 | $736.95 | $16.94 |
| PU Recorder | 81,000 | $1,650.00 | $20.37 | $1,402.50 | $17.31 | $1,262.25 | $15.58 | $1,192.13 | $14.72 |
| So Tidings | 84,000 | $1,400.00 | $16.67 | $1,190.00 | $14.17 | $1,071.00 | $12.75 | $1,011.50 | $12.04 |
| SWU Record*† | 33,000 | $1,250.00 | $37.88 | $1,062.50 | $32.20 | $956.25 | $28.98 | $903.13 | $27.37 |
| Natl Buy Total | 387,500 | $8,540.00 | $22.04 | $7,259.00 | $18.73 | $6,533.10 | $16.86 | $6,170.15 | $15.92 |
| ** Cost/M = Cost per thousand. | |||||||||
| † Same price for color and grayscale. Ads are printed in color. | |||||||||
| 2010 Half-page, 4-color Ad Rates and Discounts | |||||||||
| Union Magazine | Circulation | Reg. Rate | Cost/M** | NB Dis. Rt. | Cost/M | 4-x Freq | Cost/M | 12-x Freq | Cost/M |
| AU Gleaner | 23,000 | $990.00 | $43.04 | $841.50 | $36.59 | $757.35 | $32.93 | $715.28 | $31.10 |
| CA Messenger | 15,000 | $1,042.00 | $69.47 | $885.70 | $59.05 | $797.13 | $53.14 | $752.85 | $50.19 |
| CU Visitor | 45,000 | $1,400.00 | $31.11 | $1,190.00 | $26.44 | $1,071.00 | $23.80 | $1,011.50 | $22.48 |
| LU Herald | 35,000 | $1,499.00 | $42.83 | $1,274.15 | $36.40 | $1,146.74 | $32.76 | $1,083.03 | $30.94 |
| MAU Outlook | 28,000 | $1,000.00 | $35.71 | $850.00 | $30.36 | $765.00 | $27.32 | $722.50 | $25.80 |
| NPU Gleaner | 43,500 | $1,337.00 | $30.74 | $1,136.45 | $26.13 | $1,022.81 | $23.51 | $965.98 | $22.21 |
| PU Recorder | 81,000 | $2,120.00 | $26.17 | $1,802.00 | $22.25 | $1,621.80 | $20.02 | $1,531.70 | $18.91 |
| So Tidings | 84,000 | $2,100.00 | $25.00 | $1,785.00 | $21.25 | $1,606.50 | $19.13 | $1,517.25 | $18.06 |
| SWU Record* | 33,000 | $1,250.00 | $37.88 | $1,062.50 | $32.20 | $956.25 | $28.98 | $903.13 | $27.37 |
| Natl Buy Total | 387,500 | $12,738.00 | $32.87 | $10,827.30 | $27.94 | $9,744.57 | $25.15 | $9,203.21 | $23.75 |
| Last updated: Oct. 22, 2009 | Questions? Contact Nadine Dower. | ||||||||